As prominent leaders in their respective industries, Line Investments & Property, the shopping mall development, and management arm of Lulu Group International and Star Cinemas have announced their Joint Venture at a signing ceremony held at the Lulu Regional Office, Al Qusais of an exciting journey ahead towards a shared vision. Through this dynamic partnership, these two trailblazing entities are set to revolutionize the entertainment landscape by introducing a new line of cinema screens that will captivate audiences like never before. This strategic expansion will contribute 22 additional screens to the existing 76 screens currently operated by Star Cinemas. The event was attended by many dignitaries, MA Ashraf Ali, Executive Director of Lulu Group International, Ahmad Golchin, the Founder and Chairman of Phars Film & Star Cinemas, Satyajit Pendharkar, Chief Operating Officer of Star Cinemas, and Wajeb al Khoury the Director of Line Investment & Property and Biju George  General Manager Abu Dhabi region. 

The additional screens with the joint venture will be at the following locations: -

- Al Wahda Mall, Abu Dhabi: 9 screens

- Al Foah Mall, Al Ain: 6 screens

- Barari Outlet Mall, Al Ain: 4 screens

- Al Raha Mall, Abu Dhabi: 3 screens

In its relentless pursuit of enhancing customer experience, Line Investments & Property LLC firmly believes that convenience and comfort are paramount when moviegoers select their preferred cinema. Another integral part of the agreement is also opening of Star Cinemas in Dubai Silicon Oasis Mall, Sharjah Central Mall, and RAK Mall. This signing of JV has put Star Cinemas as the second largest cinema operator in the UAE, based on screen count.

'At Line Investments, we believe in delivering exceptional customer experiences and providing a diverse range of shopping experience. We are delighted to partner with Star Cinemas to lead the entertainment facilities in our malls. Their commitment to excellence aligns perfectly with our vision, promising an immersive and captivating movie-going experience that sets new standards of entertainment for our patrons.', commented MA Ashraf Ali, Executive Director of Lulu Group International.

“We are truly thrilled and honored to partner with Line Investments & Property LLC in this exciting venture. The journey commences soon with the opening of 22 screens & commencement of work at Dubai Silicon Oasis, followed by Sharjah Central and RAK Mall in Ras Al Khaimah. Besides being the largest movie distributor in the Middle East we will also now be the second largest cinema operator in the UAE ' said Ahmad Golchin, Chairman Phars Film and Star Cinemas.

Anticipating an enthralling cinematic experience, Star Cinemas extends a warm invitation to patrons, eagerly awaiting the release of 'Jawan,' set to captivate audiences launching on September 7, 2023.