Lumi, a leading mobility provider in the Kingdom of Saudi Arabia, announced a strategic partnership with WalaOne, KSA’s rewards and benefits platform. The partnership was officially signed at a ceremony attended by Obadah Khaled, Chief of WalaOne; Khaled Almangour, Partnership Manager, WalaOne; and Abdulrahman Alshehri, Customer Success Specialist, WalaOne, in addition to a distinguished group of senior executives from Lumi, marking a pivotal moment in Lumi's ongoing dedication to expanding its loyalty program offerings and enriching customer satisfaction.

The partnership allows Lumi customers to earn a designated number of WalaOne points for each rental transaction. These accumulated points can then be exchanged for an array of rewards and benefits available through the WalaOne platform.

Syed Azfar Shakeel, CEO of Lumi, said: "Lumi is committed to continuous innovation and enhancing the customer journey. In a proactive move to meet the demand for rewarding loyalty programs, we've partnered with WalaOne to offer seamless integration and enhanced benefits. By providing WalaOne points with every rental, we are reinforcing our dedication to customer loyalty and satisfaction."

Obadah Khaled, Chief of WalaOne, said: "At WalaOne, we strive to provide our users with more ways to maximize the value of their everyday transactions. Our partnership with Lumi marks an exciting step in expanding our ecosystem of rewards and benefits. By integrating Lumi’s mobility services into WalaOne, we are giving customers even more opportunities to earn and redeem points, making their journeys more rewarding."

The addition of WalaOne marks the fourth loyalty program within Lumi's portfolio, complementing existing programs such as Qitaf, AlFursan, and Mokafaa. By partnering with WalaOne, Lumi aims to deliver even greater value and choice to its customers, rewarding them with points redeemable for tangible benefits.

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